The President Hotel Welcomes Sarah Barnes as Creative Consultant-in-Residence

The President Hotel Welcomes Sarah Barnes as Creative Consultant-in-Residence

The President Hotel is thrilled to announce an exciting new creative collaboration—acclaimed designer Sarah Barnes has joined as our Creative Consultant-in-Residence. Known for her innovative approach to design and storytelling, Sarah brings a fresh vision to our iconic seaside destination, shaping a new era of style and experience at The President.

A Visionary in Design

Sarah Barnes has made a name for herself as a leading creative force in the world of design, curating stunning visual narratives that blend aesthetics with emotion. With a portfolio spanning luxury brands, hospitality, and immersive events, she has a unique talent for transforming spaces into experiences that captivate and inspire. Her work on the recent Opus event at The President Hotel, where she brought an elegant and sophisticated atmosphere to life, is just one example of her exceptional artistic direction.

Elevating The President’s Aesthetic

As part of her residency, Sarah will be reimagining key elements of the hotel's visual identity, from interior styling to brand storytelling. Guests can look forward to curated design elements that enhance their experience, from beautifully styled lounge areas to bespoke art installations that reflect the beauty of Cape Town’s coastline.

“This residency is an opportunity to create a seamless blend between contemporary luxury and the natural elegance of the hotel’s surroundings,” says Sarah. “The President Hotel has a rich history and a vibrant energy, and I’m excited to explore new ways to elevate its aesthetic while staying true to its essence.”

What to Expect

Sarah’s creative touch will be seen throughout the hotel in the coming months. Whether it’s through thoughtfully designed spaces, unique guest experiences, or exclusive collaborations with local artists and designers, her residency will bring a fresh and modern take to the beloved retreat. Expect refined textures, calming palettes, and elements of surprise that make every visit to The President feel like a curated escape.

Join us as we celebrate this new chapter of design innovation at The President Hotel, where luxury meets creativity in the most stunning of settings. Stay tuned for more updates and exclusive insights into Sarah’s vision as it unfolds.